Why enroll in Executive Program in Data Driven Product Management with E&ICT Academy, IIT Guwahati?

Executive Program in Data Driven Product Management

Why opt for the Executive Program in Data Driven Product Management with E&ICT Academy, IIT Guwahati?

We present a golden opportunity to embellish your hat with the IIT feather, regardless of your educational background. Introducing an 11-month Executive Program in Data Driven Product Management in collaboration with E&ICT Academy at IIT Guwahati.

IIT Guwahati, ranked 7th in Engineering and 8th Overall in the NIRF India Rankings 2021, stands as a beacon of technical prowess.

A public technical university recognized as an Institute of National Importance by the Indian Government, IIT Guwahati is situated in Amingaon, North Guwahati, Assam.

In this blog, we delve into the intricacies of the course. So, bookmark it for later and share it with fellow data enthusiasts. Let’s dive in!

This unique Product Management program caters to Tech Leads, Project Managers, Consultants, Software Professionals, Sales & Marketing Professionals, Business Analysts, Engineers and Mid Career Professionals.

Master the Tools of Data Driven Product Management


Data Driven Product Management Tools
Data Driven Product Management Tools

About the Course:

  • Certification: Get Certified by E&ICT Academy, IIT Guwahati, and learn from the top industry professionals. Get your hands on exploring the best opportunity in Data Driven Product Management and be the best in business. 
  • Campus Immersion 2-Day Campus Immersion at IIT Guwahati 
  • 11 Months Weekend Classes as per your convenience
  • With 150+ Real business cases studies, attend the Master Class sessions by Industry Experts
  • 100% Career Assistance will be offered and followed by a hassle-free placement process.
  • The program brings hands-on learning experience through LIVE Instructor-led Online Sessions by Distinguished Faculty and State-of-the-art Curriculum. 

Program Curriculum 

Term 1: Introduction to Product Management
  • Roles & Responsibilities of a PM
  • User Research for PMs
  • Market Research for PMs
  • Competitive Analysis for PMs
Term 2: Product Strategy & Roadmap
  • What is Product Planning Cycle?
  • Establishing Product Vision & Mission
  • Formulating Product Strategy & Product Goals
  • What is Product Backlog & Roadmap
Term 3: Design Thinking & UI/UX
  • Design Thinking for PMs
  • Building MVP – Artefacts, Persona Mapping & PRDs
  • UI/UX for PMs
  • Designing Mockups, Wireframes, & Prototypes
Term 4: Agile Product Engineering
  • Introduction to Engineering for Product Managers
  • Understanding Microservices & Cloud Services
  • Waterfall & Agile Methodology
  • Understanding Scrum & Kanban
Term 5: Product Marketing & Launch
  • Product Development & Planning User Tests
  • Product Launch & A/B Testing
  • Data Driven Product Marketing & Consumer Behaviour
  • Measuring Brand & Impact of Product Marketing
Term 6: Growth & Scaling
  • Driving Product Growth
  • Who is a Product Growth Manager?
  • Product Growth Strategies
  • Audience & Channel for Growth
Term 7: Product Monetization
  • Understanding Product Monetization
  • Decoding Buyer Psychology
  • Product Pricing Models & Strategies
  • Measuring Product Monetization Success
Term 8: Product Leadership
  • Business Strategy
  • Digital Marketing Strategies for Product Leaders
  • Building Product Culture – Team, Stakeholders, Skills
  • Storytelling for PMs
Term 9: Analytics for Product Management
  • Product Metrics
  • How to Measure Product Success
  • Analytical tools for PMs
  • Basics of SQL for Product Managers
Term 10: Building AI/ML Products
  • Introduction to AI and ML
  • Identifying AI/ML Opportunities
  • Ethical Considerations and Bias in AI/ML
  • Robozard – Building an AI/ML Product
Term 11: Modern Product Management
  • No Code for Product Managers
  • Building a No Code Product
  • Introduction to Blockchain for PMs
  • Introduction to ChatGPT for PMs

Plug the gaps in your skill set without taking a gap year. Learn Product Management from India’s top school and prepare to be the data leaders of tomorrow.

Have questions? Reach out to our Learning Advisor at +91 7619555873 or download the brochure here.

Embark on this journey to efficiency by developing future-ready skills in Data Science and Digital Transformation on the Accredian platform. At Accredian, we leave no stone unturned to ensure students achieve their dreams. The video sessions and study materials at Accredian promise the best learning experience for #LeadingTomorrow.

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