Are you ready to embark on an extraordinary journey that will unlock the potential of product management and propel your career to new heights?
Welcome to the cutting-edge PG Certificate Program in Strategic Product Management, brought to you by the prestigious IIM Visakhapatnam in an exciting partnership with Accredian!
In this revolutionary program, you’ll delve into the fascinating world of product management, exploring the art of extracting valuable insights from vast case studies.
Equipped with cutting-edge tools and techniques, you’ll master the art of Product Strategy, Agile Product Development & Data Driven Decision Making.
Under the expert guidance of IIM Visakhapatnam esteemed faculty and the industry-leading expertise of Accredian, you’ll be equipped with the skills to navigate the rapidly evolving landscape of the product management domain.
Get ready to take on real-world challenges, collaborate with like-minded professionals, and unlock the true potential of product management for your growth.
Whether you’re a seasoned professional seeking to upskill or a visionary entrepreneur ready to revolutionize your product strategies, this program serves as your gateway to success.
Don’t miss this exceptional opportunity to join the ranks of top product managers and take your organization into a future of limitless possibilities.
So, are you ready to become a product-driven trailblazer?
The journey begins here at IIM Visakhapatnam PG Certificate Program in Strategic Product Management in partnership with Accredian. Buckle up and get ready to redefine the future with the power of product management!
Program Highlights
The Program is exclusively curated for project managers, consultants, tech leads, general managers, marketing managers, business heads, entrepreneurs, Directors/VP and mid-career professionals.
- Get Certified from IIM-Visakhapatnam
- Attain IIM-V Executive Alumni Status
- 10 Months Online, Instructor-Led Classes
- 5 Real-World Simulations
- 8 Career Assistance Sessions
Program Syllabus
Term 1: Introduction to Strategic Product Management
- Module 1 – Introduction to Product Management
- Module 2 – Foundations of Strategic Thinking
- Module 3 – Understanding Product Vision & Mission
- Module 4 – Competitive Analysis & Market Research
Term 2: Product Strategy & Roadmap
- Module 5 – Understanding Business Model Canvas & Value Proposition
- Module 6 – Customer Segmentation
- Module 7 – Prioritization Frameworks
- Module 8 – Product Roadmapping
Term 3: Testing Product Market Fit
- Module 9 – Introduction to Product-Market Fit (PMF)
- Module 10 – Quantitative Metrics for PMF Assessment
- Module 11 – Launching Minimum Viable Product (MVP)
- Module 12 – Iterative Development and Continuous Improvement
Term 4: Design Strategies for Product Success
- Module 13 – User Interface (UI) & User Experience (UX) Design Principles
- Module 14 – Design Thinking & Empathy-Driven Design
- Module 15 – Information Architecture & Navigation Design
- Module 16 – A/B Testing for Design Optimization
Term 5: Agile Product Development
- Module 17 – Scrum Framework & Team Roles
- Module 18 – Agile Ceremonies & Sprint Management
- Module 19 – Prioritization & Backlog Refinement Techniques
- Module 20 – Continuous Improvement & Experimentation
Term 6: Go-To-Market (GTM)
- Module 21 – Product Marketing & Branding Strategies
- Module 22 – User Acquisition & Retention Channels
- Module 23 – Launch Planning & Execution Tactics
- Module 24 – Measuring GTM Success & Growth Hacking
Term 7: Analytics & Data-Driven Product Strategies
- Module 25 – Defining Product Success Metrics & KPIs
- Module 26 – Data Analysis & Storytelling for Product Decisions
- Module 27 – Effective Dashboards & Reporting Techniques
- Module 28 – Building a Data-Driven Product Culture
Term 8: Pricing Strategies
- Module 29 – Pricing Fundamentals & Value Frameworks
- Module 30 – Psychological Pricing & Consumer Behavior
- Module 31 – A/B Testing & Data-Driven Pricing Decisions
- Module 32 – Advanced Pricing Strategies & Monetization Models
Term 9: Global Product Management
- Module 33 – Global Market Landscape & Entry Strategies
- Module 34 – Legal, Regulatory, & Compliance Requirements
- Module 35 – Go-to-Market & Localization Strategies
- Module 36 – Managing Global Product Teams & Operations
Capstone Project: Product Innovation Challenge
- Module 37 – Analyzing World-class Challenges
- Module 38 – Crafting Winning Elevator Pitches
- Module 39 – Articulating Effective Go-to-Market (GTM) Strategies
- Module 40 – Showcasing Achievements on Demo Day
Application Process
- Apply at https://iimv.accredian.com/login
- IIM will Review Your Application.
- Selected Candidates will receive Admission Letter.
- Complete your Enrolment by Paying Program Fee.
Related Resources
Click for Program Brochure here.
Do you have any questions?
Reach out to us at [email protected]
Talk to our Program Mentor at +91 7619555873
